The Golden Record
- Posted by IFB2Admin
- On September 25, 2020
- 0 Comments
INTEC’s GOLDEN RECORD INTELLIGENCE SOLUTION
For several years now local authorities and other public sector bodies having been looking at the idea of having a singular golden record for every customer they interact with. This has long been considered as the ultimate goal in data analytics but very few organisations have actually achieved this. Just a few of the many benefits are:
§ Improved customer relations
§ Reduced processing times and transaction costs
§ A reduction in avoidable contact
§ Increase revenue and reduce error in the systems
§ Better support business decisions
§ Closer management of regulatory risk
With the dramatic up take in customer service platforms the amount of customer data flowing through your network has increased dramatically. Your customers today are interacting more than ever across multiple platforms all of which create a digital trail which can be used to build a picture of each customer. The major problem you face is that this constant influx of data can cause duplications, inconsistencies and inaccuracies. Bad data can leave your organisation open to fraud and error, delayed processing time and in worst case scenarios looking like you just don’t care. INTEC’s brand new Golden Record Intelligence Solution (IGRIS) is a vital tool in combatting this problem.